Overview: Johnson's baby soap for bathEnriched with Vitamin E, Easy to grip bar for bathing your new born No Sulphates, No Parabens, No Dyes Johnson's baby soap has a rich, creamy lather that gently cleanses and helps keep your baby's skin soft and supple Preserves baby's natural skin moisture Clinically mildness proven. Fragrance Scent: Milk. Ideal For: Baby Boys & Baby Girls. Not organic.

Benefits: Johnson’s baby soap is enriched with Vitamin E and does not cause irritation. Every Johnson’s product passes a 5-level safety assurance processes, ensuring every ingredient is safe for use. Johnson’s has No harmful chemicals. Only 100% gentle care

Ingredients: Sodium Tallowate, Water, Sodium Cocoate or Sodium Palm Kernelate, Glycerin, Titanium Dioxide, Fragrance, Pentasodium Pentetate, Tetrasodium Etidronate.

How to Use: Gently massage Baby soap against your baby's skin or lather against a soft washcloth, then rinse.With warm water, our improved bar and your soothing touch, bath time will be extra special time for both of you.

Care Instructions: Keep out of children. For external use only. Discontinue use if discomfort occurs.

About the Brand: Johnson's Baby is an American brand of baby cosmetics and skin care products owned by Johnson & Johnson. The brand dates back to 1893 when Johnson's Baby Powder was introduced. Product line consists of baby powder, shampoos, body lotions, massage oil, shower gels and baby wipes. The brand has had a reputation for making baby products that are exceptionally pure and safe since at least the 1980s.